Set the baseline
Agree on a prompt library, competitor set and reporting period. Explain the limits of the sample before presenting a score.
For agencies
A clearer story.
For every client.
Build an AI search practice around consistent evidence, thoughtful recommendations and reporting clients can understand.
Bring a repeatable
method to a new channel.
An effective agency engagement starts with scope. Define the client’s category, the markets that matter and the questions worth following. Keep the same measurement rules from the first report to the next.
Make each recommendation traceable to a real observation. Distinguish a content issue from a source issue, and separate what your team controls from changes in the wider search environment.
A shared approach.
Clear responsibilities.
Prioritize the work
Turn gaps into a manageable editorial backlog with an owner, rationale and review date for each task.
Tell a clear story
Show what was observed, what changed and what remains uncertain. Keep the detail available behind the executive summary.
PROMPT EXPLORER / SAMPLE TOPICS
Best tools for a growing design team ↗
What should I look for in a workspace? ↗
Grove alternatives for smaller teams ↗
Which option fits a remote team? ↗
Start with a useful scope
Make your first
question count.
Choose a single product, audience and market. Build a focused prompt set before expanding to the full business. A well-defined sample is easier to interpret and improve.
Read the prompt playbookYour next chapter in search
Great brands deserve
to be discovered.
Make the next answer a little more about you.